It’s a competitive world these days, and universities and colleges are not immune. So, how do you stand above the rest? How do you become the school that people automatically think of when they want to brush up their skills, take a fun class, or go back to school? Here are three easy strategies for increasing enrolments and strengthening brand loyalty. (more…)
Posts Tagged ‘online education’
Six Steps to Creating High Quality Video Training
Video is the original rapid instructional design and development tool. It may be far more practical than you think, especially when you follow the six simple steps outlined in this article!
“Like most instructional designers, I’m very excited about the possibilities of what will become the future of online education. One day, immersive online worlds and serious games might be the future of online adult education.” — Jeremy Vest
The long tail model of higher education
In 2004, a writer named Chris Anderson defined a new model of modern Internet driven commerce. He coined it the “long tail,” and its concept is simple. Using his long tail method to gain a larger market share, or consumer base, a business must do two things. First, adhere to the time-tested practice of selling a small number of popular items in large quantities. Second, adopt the new practice of offering a large quantity of niche items to be sold in relatively small quantities. (more…)